Branded Products Solutions
Leaders in promotional marketing activations.
Brand
Promotion
Brand Promotion in New Zealand.
Consumer impression is the most important factor to consider in the competitive marketplace of today. How can your brand make an impact? What is your brand’s message? What story are you trying to tell?
At Image Group, we help our clients to embrace their distinctive brand story and then translate this story into an effective brand strategy that involves engaging brand promotion for the final effect of higher brand awareness and a loyal customer base.
We create a connection between your brand and your customer that increases your brand equity and sales simultaneously.
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Custom-Built Bespoke Promotional Products
The best promotional merchandise will be relevant to your brand and will appeal to your customers. At Image Group, we do more than just slap your logo on promotional merchandise – we’ll design and build the merchandise for you. We can create anything from complementary accessories to unique offerings or traditional promos with an edge.
Image Group has experience in all facets of product design and development to help strengthen your brand identity.
We Deliver Quality Goods
Our quality control process includes on-site inspections of products before, during and after production from independent third party partners, to ensure your products are not only safe but also socially and environmentally responsible.
A Full Brand Promotion Service
At Image Group, our team of promotional merchandise specialists works with you from inception to delivery to ensure your product is created, packaged and delivered to your exact specifications. Everyone on our team, from designers to account managers, understands that effective brand promotion creates a positive conversation about your brand. This leads to increased awareness, immediate sales and a long term sales increase. The promotional items we supply you will strengthen your brand identity in the highly competitive marketplace.
Outsourced Program Management (or “OPM” for short) is a sure-fire way to launch, run and succeed in Affiliate Marketing.
We manage large, often complex, out-sourced programmes is the largest part of our business. We offer customers a bespoke service, which can include one or more of the following; bespoke web-hosting (link e commerce), product range design and management, pick, pack and despatch facilities, customer help desk support, account management.
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Through an out-sourced programme, large companies are able to manage their brand control, take advantage of the volume cost savings available and ensure compliance to their ethical purchasing directives by catering for their corporate marketing needs.
We reinforce your brand identity through the products that we design for you. Our creative input into product selection and our trademark innovation adds value to your brand strategy, supporting the corporate marketing programmes of businesses.
Outsourced
Programmes
Outsourced
Programmes
Outsourced Program Management (or “OPM” for short) is a sure-fire way to launch, run and succeed in Affiliate Marketing.
We manage large, often complex, out-sourced programmes is the largest part of our business. We offer customers a bespoke service, which can include one or more of the following; bespoke web-hosting (link e commerce), product range design and management, pick, pack and despatch facilities, customer help desk support, account management.
Click to Read More...
Through an out-sourced programme, large companies are able to manage their brand control, take advantage of the volume cost savings available and ensure compliance to their ethical purchasing directives by catering for their corporate marketing needs.
We reinforce your brand identity through the products that we design for you. Our creative input into product selection and our trademark innovation adds value to your brand strategy, supporting the corporate marketing programmes of businesses.
Premiums &
Merchandise
Trust Image Group for Your Brand’s Promotional Strategy.
Image Group has years of experience in the promotional merchandise industry, so you can trust us to come up with more than just the creation of promotional products for your brand. Our experts partner with you to create fresh branded merchandise strategies that will elevate your brand and expand your customer relationships.
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Our Process
Everything starts with research and your product branding is no different. We will work to understand your specific brand values and identity and address the important questions. What message are you trying to convey to your target audience? How can we utilise distinctive and custom branded merchandise in an innovative way to convey this message?
Our impressive team of designers will work closely with our account managers to source the promotional products you need for your business and your brand. The market is competitive, so trust us to put your reputation first. We will transform an idea into tangible and exciting high quality branded merchandise that will inspire your customers. From on-trend apparel to attention-grabbing gifts with purchase, branded stationery and corporate gifts, our business promotion solutions are branded with success.
Our on-going innovation in the digital space means we can answer your brief no matter how impossible it may seem.
We’re essentially future proofing your business by sharing your brand story with an audience, via a digital branding strategy specifically made for you.
Our digital branding approach is a fusion of creativity, technology and agility that produces quantifiable results. We start with creative ideas, driven by proven brand strategies. We’ll take your story directly to your customers – wherever they are in the world – and bring them to your door.
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Successful marketing is all about engaging people where they live, and these days your customers are living online. Their media consumption happens predominantly in the digital world and continues to grow. In the digital world, your customers are actively searching for a solution and are willing to engage brands that leverage digital well.
Technology enables customers to research, view, and order product as well communicate with us at their convenience – often across countries, time zones and language. We can develop bespoke systems and processes, targeted specifically for branded promotional products across a range of web applications for your business.
Our in-house programmers and digital creative designers build solutions from the ground up to your brief’s specifications. This allows us to easily integrate with your internal systems and brand guidelines.
A few of the services we can provide:
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Digital
Innovation
Digital
Innovation
Our on-going innovation in the digital space means we can answer your brief no matter how impossible it may seem.
We’re essentially future proofing your business by sharing your brand story with an audience, via a digital branding strategy specifically made for you.
Our digital branding approach is a fusion of creativity, technology and agility that produces quantifiable results. We start with creative ideas, driven by proven brand strategies. We’ll take your story directly to your customers – wherever they are in the world – and bring them to your door.
Click to Read More...
Successful marketing is all about engaging people where they live, and these days your customers are living online. Their media consumption happens predominantly in the digital world and continues to grow. In the digital world, your customers are actively searching for a solution and are willing to engage brands that leverage digital well.
Technology enables customers to research, view, and order product as well communicate with us at their convenience – often across countries, time zones and language. We can develop bespoke systems and processes, targeted specifically for branded promotional products across a range of web applications for your business.
Our in-house programmers and digital creative designers build solutions from the ground up to your brief’s specifications. This allows us to easily integrate with your internal systems and brand guidelines.
A few of the services we can provide:
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Relationship
Marketing
In a competitive marketplace where customers find it easy to switch supplier, loyalty schemes are an increasingly effective way to increase customer retention and improve profitability.
To increase loyalty, smart businesses recognise and reward their best customers. A successful loyalty scheme can be used to inspire and delight your most valued customers and this can result in profitability.
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Loyalty initiatives allow you to focus on your best customers and improve customer satisfaction levels as well as increasing customer retention. By increasing loyalty, you increase profitability. Loyal customers are good for your business because they become your best advocates. They recommend you to others, saving you marketing costs. A loyal customer’s endorsement is often more powerful to their friends and family than any advertising campaign.
At Image Group, we can help you devising the right loyalty scheme not only for your customers but for your staff too. Customers like loyalty schemes because they feel they are getting rewarded for giving you their business. We can create a customer loyalty scheme that offers customers a quality product they will appreciate.
Here are a few of the services we can offer:
• retention or loyalty programs
• incentive schemes for acquisition
• recognition programs
• customer profiling
• data mining
• consumer promotions
• direct marketing
With our global rewards platforms, rewarding employees with merchandise is just as easy as keeping your customers satisfied. Just select products for your site, assign point values and start awarding points to employees. Sites can be strictly points based or include credit card options for those wanting to offer merchandise for purchase below retail prices.
Combining social media with loyalty schemes is the future of marketing. In addition to traditional global rewards platforms, we can offer you global incentive platforms built into popular social media sites like Facebook. This enables you to reach your employees in the place they like best, while allowing them to like products, share photos and post comments to their entire network of friends.
Company Work Uniforms.
Trust Image Group to help your team look professional and feel comfortable at work. With our range of stylish and functional company branded apparel, from corporate wear to company work uniforms, your team will be looking the part in no time.
We can source an incredible range of men’s and women’s quality corporate uniforms that your staff will love to wear. It’s very simple: just choose your styles and sizes, send through your logo and details, and then leave the rest to us!
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We Can Customise Uniforms
Our role-specific apparel collections project a unified brand image. We design, execute and fulfil uniform programs that incorporate the critical aspects of the brand, work environment, style and performance while ensuring timeliness, reliability and cost-effectiveness.
Our relationships across the globe allow us to focus on cost-effective uniform solutions that will fit your specific needs.
Why Invest in Company Branded Apparel?
Modernise your uniform program and say goodbye to uncomfortable, unflattering and boring corporate clothing. Below are a few benefits of investing in company branded apparel:
Reinforce Your Brand
When you operate a business with a customer-facing workforce, the uniform is one of the most visible embodiments of the brand itself. The appearance of your employees is the first impression that is made upon your customers.
Happy Employees Are More Productive
Don’t underestimate the power of wearing a nice outfit to work. Employees that are forced to wear unattractive and unimaginative uniforms don’t feel good about themselves, which can indirectly affect revenues. When you look good, you feel good, which puts you in a better mood and results in better customer service.
Uniforms
Uniforms
Company Work Uniforms.
Trust Image Group to help your team look professional and feel comfortable at work. With our range of stylish and functional company branded apparel, from corporate wear to company work uniforms, your team will be looking the part in no time.
We can source an incredible range of men’s and women’s quality corporate uniforms that your staff will love to wear. It’s very simple: just choose your styles and sizes, send through your logo and details, and then leave the rest to us!
Click to Read More...
We Can Customise Uniforms
Our role-specific apparel collections project a unified brand image. We design, execute and fulfil uniform programs that incorporate the critical aspects of the brand, work environment, style and performance while ensuring timeliness, reliability and cost-effectiveness.
Our relationships across the globe allow us to focus on cost-effective uniform solutions that will fit your specific needs.
Why Invest in Company Branded Apparel?
Modernise your uniform program and say goodbye to uncomfortable, unflattering and boring corporate clothing. Below are a few benefits of investing in company branded apparel:
Reinforce Your Brand
When you operate a business with a customer-facing workforce, the uniform is one of the most visible embodiments of the brand itself. The appearance of your employees is the first impression that is made upon your customers.
Happy Employees Are More Productive
Don’t underestimate the power of wearing a nice outfit to work. Employees that are forced to wear unattractive and unimaginative uniforms don’t feel good about themselves, which can indirectly affect revenues. When you look good, you feel good, which puts you in a better mood and results in better customer service.
POS
Keeping ahead of the fierce competition in the marketplace!
This means not only keeping up with the ever-evolving world of visual merchandising and in-store displays, but it also means creating unique customer interactions that help to distinguish your brand.
This is where the right marketing partner can make a powerful difference in your results. At Image Group we can help influence customers at the point of sale. But how?
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We can inspire action with point of sale displays that master the art of persuasion. When point of sale impact is a vital part of your business, you know your visual image with customers is imperative.
We know the point of sale is where many crucial buying decisions are made. From sourcing to assembly, we execute in-store POS display strategies designed with a persuasive appeal. Monitoring the trends and applying our knowledge of the retail trade, we bring creative ideas to life with standout displays that support your sales goals and promote your brand.
We proactively manage every aspect necessary to build POS systems with lasting impact. Our scale and supplier network gives us sourcing leverage, which translates to competitive prices, preferred delivery and reliable quality. Our merchandising specialists are able to devise innovative display solutions to fit your specific products and unique retail environments. We use quality materials and construction fixtures, and our assembly teams work at the retail site to ensure your displays are market-ready. With collective precision, we carry out our end-to-end expertise to ensure your displays succeed at the point of sale.
We offer an array of permanent and semi-permanent options, including but not limited to:
- Counter units and cosmetic walls
- Floor stands, windows, and signs
We retail space. By understanding your sales and marketing goals from the outset, we help you determine the best design, materials, and visuals for your displays. Our designs are impactful, yet practical and ensure quality execution on time and within budget.
Whether you need temporary or permanent displays and fixtures—from traditional corrugate projects to interactive kiosks, LED signs and injection moulded units—we manage the full scope of your display programs to help you drive impressive returns at this crucial customer engagement point.
Packaging Services.
At Image Group our marketing strategy doesn’t stop with the creation of your promotional products. We stand by our motto: “Design, Create, Deliver” so when it comes to the delivery and presentation of your branded merchandise, trust our team to ensure consistent brand representation.
Click to Read More...
The Importance of Packaging
Packaging serves as the face of your brand, as well as the face of the promotional product. Proper packaging can both entice your customers and build brand equity, creating a consistent brand identity across all of your promotional merchandise.
High Quality and Cost Effective
We use our preferred global supplier network to source the highest quality packaging design solutions in a cost-effective and secure way. Our solutions will conform to the uniqueness of your products while representing your brand’s message.
Through sustainable practices, our specialised teams ensure safety, high-quality standards and social compliance in all packaging and design strategies. Our sourcing plan supports your overall marketing priorities, so we can continually identify potential cost savings and introduce a new packaging design that drives marketplace results.
Showcase Your Brand
Our Auckland team follow a specific process to help you showcase your brand with our packaging services.
Strategic Sourcing
From decorative labels and high-impact graphics to shrink sleeves, clamshells and blister packs, we help you source the most effective creative packaging solutions and materials to deliver your promotional products.
Integrated Production
Blending our innovative capabilities and in-house designers with the insight of our creative team, we form a custom packaging design process that ensures consistent brand representation. Our structural and graphic design teams work with you to deliver packaging that engages your audience.
Structural Design
Each package is unique, so our structural and graphic design teams incorporate factors like shape and shelf life into their planning to ensure optimal promotional packaging design. Our containers not only showcase your brand but protect your specific product. We have access to a wide range of custom packaging materials to meet your unique needs.
From long-run projects to time-sensitive promotions, Image Group provides cost-effective retail packaging solutions for your product that promote your brand and prompt consumer response that drives your business forward.
Packaging
Packaging
Packaging Services.
At Image Group our marketing strategy doesn’t stop with the creation of your promotional products. We stand by our motto: “Design, Create, Deliver” so when it comes to the delivery and presentation of your branded merchandise, trust our team to ensure consistent brand representation.
Click to Read More...
The Importance of Packaging
Packaging serves as the face of your brand, as well as the face of the promotional product. Proper packaging can both entice your customers and build brand equity, creating a consistent brand identity across all of your promotional merchandise.
High Quality and Cost Effective
We use our preferred global supplier network to source the highest quality packaging design solutions in a cost-effective and secure way. Our solutions will conform to the uniqueness of your products while representing your brand’s message.
Through sustainable practices, our specialised teams ensure safety, high-quality standards and social compliance in all packaging and design strategies. Our sourcing plan supports your overall marketing priorities, so we can continually identify potential cost savings and introduce a new packaging design that drives marketplace results.
Showcase Your Brand
Our Auckland team follow a specific process to help you showcase your brand with our packaging services.
Strategic Sourcing
From decorative labels and high-impact graphics to shrink sleeves, clamshells and blister packs, we help you source the most effective creative packaging solutions and materials to deliver your promotional products.
Integrated Production
Blending our innovative capabilities and in-house designers with the insight of our creative team, we form a custom packaging design process that ensures consistent brand representation. Our structural and graphic design teams work with you to deliver packaging that engages your audience.
Structural Design
Each package is unique, so our structural and graphic design teams incorporate factors like shape and shelf life into their planning to ensure optimal promotional packaging design. Our containers not only showcase your brand but protect your specific product. We have access to a wide range of custom packaging materials to meet your unique needs.
From long-run projects to time-sensitive promotions, Image Group provides cost-effective retail packaging solutions for your product that promote your brand and prompt consumer response that drives your business forward.
Can’t really speak highly enough of Image Group, nothing seems to faze them and they deliver on their promises. The staff listen to you and then make suggestions that are practical and match your budget. I have been using their services for the past 10 years and will continue to do so. If I had to sum up their service and knowledge in one word, it would be “Exceptional”
Dean Bradley – Director Convention Management New Zealand Ltd
Our marketing department at Faculty of Business has been working with Image group for many years. They are a very reliable supplier and they consistently meet our demanding deadlines.
Michaela Maskova-Imrie – Marketing Advisor University of Auckland Business School
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About Us.
Image Group can make your brand stand out through creative promotional products and branded merchandise solutions. Browse our range of promotional bags, branded drink bottles, custom printed apparel and corporate gifts. Talk to Image Group today for creative branding solutions that turn heads and start conversations.
Contact Us.
Address:
Unit 4, St Lukes Business Park,
49 Sainsbury Road, St Lukes
Phone:
(+64) 9 820 7171
Email:
info@imagegroup.co.nz
